a world of one’s own
Something that Jeffrey Deitch said in the book, Collecting Contemporary (by Adam Lindemann) I thought was a very useful idea for understanding contemporary art. Deitch is one of New York’s art dealers, with a background in finance as well as art. Although he doesn’t come out and say it, his perspective is one where art is collectible for financial gain. Still, what do you do with a Harvard degree, and Citibank Art Advisory on your CV? I’m guessing the phrase “capital gain” comes up in his conversations with clients.
But everyone has their reasons for existing in the art world, and for a moment, let’s give Deitch credit for creative thinking. He looks for an artist who “creates his or her own aesthetic world, as opposed to an artist who’s just making a nice object. There are a lot of artists who make very nice objects, but you can’t really say that there is a whole vision of the world that you can grasp in their work.”
Creating worlds is a place where traditional story tellers excel, and artists should be held to the same level of expectation. For example, in film, the Coen Brothers create their own worlds, and whatever the outcome to the protagonist, we’re always someplace we’ve never been.

Fargo: Joel and Ethan Coen
There was an online video once about a London artist by the name of Richard Galpin (Hales Gallery) where we followed along with him as he created his own invention using existing photographs. Working with an enlarged C-Print of an existing city centre, he slowly peels away slices and sections of the original photograph, revealing his version of a futurist’s cityscape. The result shares very little with the original photo, but is useful as a “blank” screen for ground breaking results after a few hours. It’s a revolutionary approach in that the world he’s given is not the world he’s taking.

Richard Galpin: Distructure 1